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Luis R. Merino

Visual Communicator. Experience Designer. User Advocate. Creative Problem Solver.

Category: Illustration

Posted on October 1, 2015April 25, 2018

Campus Snapchat Geofilters

  • Client: Dallas County Community College District (DCCCD), Social Media Team
  • Target audiences:
    • Students, current and prospective who are actively engaged in social media
  • Goals: Provide an engaging and fun way for students to interact with DCCCD colleges via Snapchat
  • My roles/responsibilities in this project:
    • Digital artist

Continue reading “Campus Snapchat Geofilters”

Posted on September 22, 2015April 25, 2018

Illustrated Campuses

  • Client: Dallas County Community College District (DCCCD), Marketing & Communications
  • Target audiences:
    • Students: potential and current
  • Goals: Show how all of the colleges of DCCCD work and exist together
  • Key messaging: It was important to do this in a light-hearted and energetic tone.
  • My roles/responsibilities in this project:
    • Concept
    • Illustration
    • Vector art

Continue reading “Illustrated Campuses”

Portfolio

  • Illustration
  • Uncategorized
  • Video
  • Web

Tags

  • content strategy
  • creativity
  • dcccd
  • design system
  • illustration
  • information architecture
  • interface design
  • motion graphics
  • personas
  • social media
  • usability
  • usability testing
  • user research
  • vector art
  • video
  • visual design
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