Campus Snapchat Geofilters

  • Client:¬†Dallas County Community College District (DCCCD), Social Media Team
  • Target audiences:
    • Students, current and prospective who are actively engaged in social media
  • Goals:¬†Provide an engaging and fun way for students to interact with DCCCD colleges via Snapchat
  • My roles/responsibilities in this project:
    • Digital artist

We uploaded a unique Snapchat filter for each campus, giving students an easy way to show their location at a DCCCD college in their snaps. Through these filters, DCCCD is able to have a Snapchat presence that fits seamlessly within the Snapchat community and both appeals to and feels unobtrusive to students or other Snapchat users on a DCCCD campus.